South Korea’s Cultural Wave: How K-Pop Drives Global Influence & Economic Growth
South Korea Leverages Culture as Economic Catalyst Facing rising trade barriers and slowing growth, South Korea is turning its cultural exports—known as Hallyu or the Korean Wave—into a new economic engine. The government is doubling down on cultural investments, targeting music, dramas, beauty, food, and webtoons as key drivers for future growth. Hope Beyond … Read more